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How to Run a Successful Direct Mail Campaign
This guide is for organizations that have decided to run a direct mail campaign and need to understand how to execute it correctly. Getting these decisions right — in the right order — is what separates campaigns that generate measurable return from those that don’t. It covers list preparation, offer structure, format selection, postage options,…
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How Check Security Features Work and the Types of Fraud They Prevent
High-security check stock carries multiple distinct security features, each designed to address a different fraud method. No single feature covers all three fraud vectors, which is why high-security stock is built in layers. This post explains how each feature works, which fraud methods it addresses, and which it does not. It also covers how the…
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What Is Positive Pay and How Does It Help Prevent Check Fraud?
Checks are the payment method most likely to be targeted by fraud. If your organization still issues checks, Positive Pay is one of the most effective tools available to stop a fraudulent check before it ever clears your account. Here’s what Positive Pay is, how it works to help prevent check fraud, what it doesn’t…
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What Is MICR? How Magnetic Ink Character Recognition Works on Checks
If you’ve ever looked at the bottom of a check and wondered what those numbers mean, or why they have to be printed with special ink, you’re not alone. MICR (Magnetic Ink Character Recognition) is one of the most durable standards in American banking. Understanding it matters if your organization prints, mails, or processes checks…
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In-House vs Outsourced Invoice Mailing: How the Cost Structure Differs
Businesses that mail paper invoices choose between printing and mailing in-house, or using a third-party invoice printing and mailing service. The choice affects staff time, postage cost, error rates, and invoice delivery speed, and the two models spend money in structurally different ways. Labor cost In-house The U.S. Bureau of Labor Statistics reports a median…
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How to Calculate the True Cost of In-House Statement Printing and Mailing
If you’re evaluating whether to outsource your transactional print and mail, an accurate baseline is the necessary first step. Ask most operations managers what it costs to print and mail their monthly statements and they’ll cite paper, toner, and postage. Staff time, sometimes. But those figures typically leave out a significant share of the actual…
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Print and Mail Data Security and Compliance: SOC 2, HIPAA, GLBA, and FERPA
Outsourcing transactional print and mail means handing a third party the same sensitive data you’d otherwise protect behind your own walls: protected health information, financial account data, personally identifiable information. Whatever compliance obligations apply to your organization extend to any vendor who touches that data. This post covers what verified, audited print and mail data…
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The Complete Guide to Outsourcing Transactional Print & Mail
This guide covers what transactional mail outsourcing involves, when it makes financial sense, and what to look for in a provider. What is transactional mail? Transactional mail is the category of physical documents that exist because of a business transaction or legal obligation. Think: What separates transactional mail from direct mail marketing is that it…
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6 Reasons to Choose a Professional Print & Mail Service
Choosing a professional print and mail service reduces operational costs, eliminates compliance risk, and removes the overhead of managing equipment, postage logistics, and mail production in-house. The decision matters most in regulated industries, where the vendor handling your outbound mail must hold the same compliance certifications that govern your organization. 1. Professional print and mail…
